Dear Clients and Colleagues,
Is it me or have you also heard the rumblings of an economy starting
to pick up? Hang on tight because when things do improve, a lot
of frustrated entrepreneurs are going to be bursting out with
new ideas all over the place.
Speaking of new ideas - with the help of some talented folks,
this newsletter has a new name, and SOHO It Goes! has a new tag
line. I'm very excited about these changes!
This issue features two articles - a beginners guide to networking
online and some advice on creating your own newsletter even if
you aren't a writer. I also provide information on a very cool
gadget, and a recommendation for a reputable and affordable web
hosting company. And of course, life isn't complete without happy
One of the best ways to stay in touch with current and
past clients, colleagues and fans, is to publish a regular
newsletter. Yet many business owners won't do it because
feel they are not good enough writers, do not have the time,
or are not comfortable enough with the computer to make
There are actually many other ways that a company can create
a great newsletter as a service for their clients and promotional
tool - without needing to do all the writing. Read this
article and find out how!
out how to write newsletters without being a writer...
of Mind for Your Data
gave me something for my birthday that is so cool, everyone
I show it to wants one. It's called a USB Bus Drive. About
the size of a cigarette lighter, it can hang on a keychain.
Pop it into the USB slot of your computer and it is instantly
recognized as an additional drive which you can save files
on. You can password protect the device, and split it into
two drives, public and protected.
Everyone of you should be backing up your critical data
already. But where are these archives? In your office? If
you have a fire or a theft at your office while you're out
...what then? Financial data, logo, contracts, business
and marketing plan - they are all on my keychain (password
protected) so I never leave home without them! I can also
use it to transport files to any other computer with USB
- great for taking files home to work on or to a client
The beauty of it is that for very low cost, you can have
priceless peace of mind. You can find these devices in different
brands at Best Buy, CompUSA and all the usual places online.
Guide to Networking Online
When I tell people offline that I do much of my business
networking online, they usually look puzzled. As I explain,
networking online is the same as face to face networking,
in many ways. You want to make contacts, build relationships,
generate leads and meet prospects, and spread the word about
your business. Relationship building and networking takes
time and know-how offline, and doing it on the computer
is no exception.
If you've ever wanted to know how to expand and develop
your business by networking in discussion forums and mailing
lists, I've written a four page guide to get you started.
how to Network Online now.... »
||Crystal Clear Hosting Solution
In all the years we've been in business, SOHO
It Goes! has hesitated to offer web hosting for the simple
fact that find a truly reliable, responsive affordable host
with a good price was a challenge even for us. Unless I
could be really sure something was going to provide well
for my clients, why bother?
Last year, we heard about Crystal Tech hosting and after
much research and review, moved both sites over there. The
move was effortless and smooth. In the months since, I've
become so impressed with the cost, service, and options
available at this hosting company that we've joined the
reseller program. Crystal Tech is very affordable, has excellent
customer service systems, and provides a ton of features,
including a superb control panel, web mail and statistics.
We recommend them and would be happy to provide an estimate for anyone looking to move to a new hosting
Check out the banner
ad design for Michelle Bailey, owner of the All About
Weddings web site. The plan was to create something pretty
but eye catching, showing the concept of customized wedding
accessories. Michelle was so delighted with it, she woke
up her son to show him!
We recently did a little image editing work for The
Hendrickson Group in NYC. Said Lisa Hendrickson "This
is absolutely perfect! Thanks for doing it. I really appreciate
your help. ... I will check out the website and be in touch
about some more work very soon. Again, thanks so much for
the great work. I am a very happy customer." And
now, we're now jazzing up a new presentation for them!
||The Legal Mumbo Jumbo
© 2003 All Rights Reserved - This newsletter
is intended to be read and passed around by entrepreneurs,
businesses and organizations interested in electronic communication,
design and technology. Please don't reproduce this document
or its contents without written permission from and credit
to Eileen Parzek, SOHO It Goes!