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AFTER THREE YEARS, INCREASE YOUR REACH IS ON A HIATUS...
but you can still sign up for the free gift and to still hear from SOHO It Goes - plus you'll be the first to learn when we've posted new free resources and helpful products for your small business marketing.
INCREASE YOUR REACH!
Infuse Your Marketing with Technology
Each month since 2003, Eileen Parzek has published a newsletter called Increase Your Reach: Infuse Your Marketing
With Technology. This format has now been replaced and enhanced with a blog called Increase Your Reach. Past and future subscribers will get a shorter monthly email with highlights from the previous months blog entries, but you now have the option to subscribe to either an RSS feed or access it any time as a blog!
In other words, the same great information, in greater quantities, and more options on how to receive it!
The newsletter, and now the blog, is a fun and informative
resource chock full of design, marketing and technology ideas and insights, which will help
your small business become more efficient, effective and ready to GROW!
The blog will include free articles, by Eileen and other respected experts, reviews, tips or ideas about technology small businesses
can use, updates and client case studies from Business Design Studio Business Design Studio, information
about home-based and virtual businesses, and useful links to check out.
Here are the archives from the past two years of Increase Your Reach Newsletters:
Feature: Beware Phishing Scams - Love the Ones You're With - Happy Clients - Mini Review of Cafe Press - and more!
Feature: Nutshell Marketing Plan - Tsunami Relief - Soople for Google - Happy Clients - and more!
Feature: Understanding Email in all its forms - Send a Holiday Postcard - Happy Clients - A Holiday Gift Idea - Newsletter Survey - and more!
Feature: Being Small, Looking Big - DO Talk to Strangers - Important Banking News - and more!
Feature: Tickle Your Customers with Technology - Mini Review: Copyscape - Working Solo Brain Gym - and more!
Feature: Personal Brand: The Marketing of You - True Story: Writing for PR - Mini Review: SplashID - and more!
Feature: Understanding Web Statistics - Article: Bridging the gap between marketing and technology - Book: Selling Yourself without Selling Your Soul - and more!
Feature: Turning your web site into a community with discussion forums - Spam tip: Hiveware Enkoder - two new Happy Clients - and more!
Feature: Secrets of an Information Junky - Tip: The Simplest Search Engine Lesson - A new Happy Client - and more!
One Year Anniversary Review - Feature: Beginners
Guide to RSS - Publishing a Newsletter: a Reality Check - and more!
Feature: Should Your Business Blog? - We're Seeing
Stars! - How the Turtle Got a Trademark (and you can too!) - and more!
Feature: A SOHO View of the Treo 600 - TechValley
Homes is launched - Mini Review: W3 Data to Build Your Marketing Lists
Online - and more!
Feature: Infographics in Business Communications
- Meeting Your Resolutions Online - Mini Review: JIAN Business Products
- and more!
Feature: Virtual Professionals and Technology
- Understanding Boolean Searches - Last Minute Holiday Gifts and Greetings
- and more!
Feature: Postcard Marketing Your Small Business
- Feature: Virtual Professionals: Perks & the Perils - Turtle's Fool-Proof
Quickie Guide to E-commerce - and more!
Feature: Make Mine to Grow: Building Your Solo
Business to Outgrow You! - Review: Google Alert - Review: Google Bar with
Pop Up Blocker - About.com Entrepreneur's Big Vision, Small Business Contest
Feature: The Truth About Site Building Tools
- Review: Shutterfly - Virtual Professional Demographics - Writing to
Market your Business
Feature: Newsletters for Non Writers - Peace
of Mind for your Data - Networking Online - Review: Crystal Tech - and
Feature: Independence & the Virtual Professional
- Making Your Brand Stick - and more!
Feature: The Golden Rule, Online - Solo Entrepreneurs
Council - Review: Spam Inspector - and more!
Feature: Why Design Matters - Review: Amazing
Mail - and more!
Feature: Designing Effective Surveys - Review:
Trillian - Using Chat Professionally - Backing up Outlook- and