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Case Study : Web Design

We designed this site for Apogee Management Group using the principles of Action Plan Marketing.

The Web Site Toolkit product helps independent professionals develop web content and architecture that answers the critical questions that prospects have like "who do you serve?" and "what services do you provide?" and build trust, provide resources and provoke action. Therefore, this client had already developed a clear architecture, written most of his content and had a very well defined vision for his new site. It would be our job to execute that vision and create the site, within approximately 30 days.

The client had a number of preferences, such as "liquid design" (the site dimensions scale with the visitors browser and resolution). The site also needed to be editable by the client. We opted to use Edit.com's service and designed the site to that end - which came with certain challenges. The client also is providing an opt-in newsletter, and was planning to use Aweber, so we integrated that with the site.

Once launched, the client took over his site with Edit.com - we'll remain available for any support that he requires.

" My experience with Business Design Studio has been very positive. Eileen was willing to work to satisfy my expectations without hesitation and was prompt in responding to any information request or changes to the web site design. She was committed to meeting the targeted schedule and was diligent in solving some unique problems that arose during the development stage. Her cost and subsequent out of scope charges were reasonable and assessed fairly.

In working with Business Design Studio, one gets the personal attention that developing a web site requires. Since a web site really represents who you are, you want someone who is going to help you tailor the site to what you want it to say. And as the inevitable changes and fine tuning of the site message evolves, one needs someone who is going to hang in there with you.
Eileen certainly fulfilled that need. "

Rob Cimini
Apogee Management Group

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