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Case Study : Web Site Design and Custom Content Management System

GOAL: Our client, Weichert, Realtors ® - Northeast Group wanted to develop a web site which listed the seasonal house rentals available in Saratoga Springs, NY.

(The client has discontinued the web site)

STRATEGY: Since there wasn't an off the shelf solution with the level of customization they wanted, we put together a proposal for a custom database driven content management system. This system would allow the staff to add agents and their individual contact information, set the dates for the ballet and track seasons in one place for the year, and then enter detailed listings for each property connected to the appropriate agent representative. The system also included a feature to indicate when a listing was rented for the season, when it was not ever available during a particular season, and the rates for both full season and weekly rental, when available. The site was developed in .ASP by one of our regular developers.

The administrative back end of the site is simple in design but offers a clear and logical interface to maintaining the site. The agent has the ability to hide a street address to protect the home owners, and can specify "premier listings" to appear on the main page. Details for each listing include how many bedrooms are in the rental and what type of beds, free form fields for describing the property, distance to the track and whether smoking or pets is allowed.


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