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Case Study : Web Site Design with Real Estate Listing Manager

"I was looking for someone to redesign our site & our logo - Business Design Studio listened to what we wanted and came through with flying colors. Eileen is a pleasure to work with, and, her patience and dedication is an asset to her."

- Miguel Berger
TechValley Homes

GOAL: TechValley Homes Real Estate wanted to have a new logo and redesign their web site. The project was to re-brand the company with a logo the client already had determined, but needed executed, and create a new web site with the existing content. Our job was to assess the already content rich site, and create a new and more user friendly architecture for all current and future content, as well as develop a consistent professional design interface that reflected the diversity of New York's Tech Valley region.

STRATEGY: We chose to use photographs to depict the many elements of the region which make it so appealing and selected a combination of photos we'd taken ourselves and some provided by local organizations. The company had already developed a brand around the color scheme of green and gold, so the new logo and web site reflected those colors.

The client already had a listing manager, java calculators and virtual tours in place, as well as an extensive number of resources and reports; all of which we modified to be consistent with the new interface.

The entire redesign was complete in less than 6 weeks.

The TechValley Homes web site won the Web Marketing Association's 2004 Standard of Excellence Award

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